$ whoami
I write the code that makes things feel fast, look right, and hold together under pressure. Tech lead at Athos Commerce by day — building Relo, a full-stack product management app, by night. No AI-generated code. No shortcuts. Just me, an IDE, and a slightly unhealthy relationship with TypeScript.
// work
Relo
2024 · Current
Full-stack customer & product management app, built solo from schema to UI. Vertical slice architecture, self-hosted on a VPS via Docker. The kind of project where you learn what you actually know.
Athos Commerce
Tech Lead · 3+ yrs
Led a distributed team of 5–7 engineers building ecommerce search, merchandising and personalisation at scale. Reactive component architecture, batched GraphQL data layers, and script-tag rendering across major Shopify and BigCommerce storefronts.
SBIM / WP Butler
Front End Developer · 2021–23
Custom WordPress builds for mid-sized businesses. Responsive design, performance tuning, SEO. Third-party integrations across Salesforce, Cloudflare, and New Relic.
// skills
// about
I started out building WordPress sites, graduated to leading distributed teams and shipping reactive, data-driven UIs across storefronts at scale — GraphQL layers, state architecture, the works — and somewhere along the way developed an obsession with learning how things are built under the hood.
These days I lead a frontend team at Athos Commerce and build Relo on the side — a full-stack app I'm deliberately writing without AI assistance, because I think there's still value in actually knowing what you're doing. When I'm not in a codebase, I'm probably learning C, tinkering with embedded hardware, or wondering why everything needs to be a React app.
// contact
GitHub
github.com/camball96